Finding Aid for the Peggy Hamilton Adams papers, 1911-1976
Processed by Charlotte Payne, Lilace Hatayama and Dydia DeLyser, February 1989; machine-readable finding aid created by Caroline
UCLA Library Special Collections
Room A1713, Charles E. Young Research Library
Los Angeles, CA 90095-1575
The Regents of the University of California. All rights reserved.
Title: Peggy Hamilton Adams papers
Date (inclusive): 1911-1976
Collection number: 1373
Adams, Peggy Hamilton
58 boxes (29.0 linear ft.)
57 oversize boxes
Abstract: Peggy Hamilton Adams was a fashion designer, editor of the
Los Angeles Times rotogravure fashion page (1921-34) and a host for local radio programs (1929-33) that dealt with fashion concerns of the
modern woman. The collection consists of materials related to Hamilton's career as designer, fashion editor, and socialite.
Language: Finding aid is written in
Language of the Material:
Materials are in English.
University of California, Los Angeles. Library Special Collections.
Los Angeles, California 90095-1575
Physical location: Stored off-site at SRLF. Advance notice is required for access to the collection. Please contact UCLA Library Special Collections
for paging information.
Selected digitized images from this collection.
Restrictions on Access
Open for research. STORED OFF-SITE AT SRLF. Advance notice is required for access to the collection. Please contact UCLA Library
Special Collections for paging information.
Restrictions on Use and Reproduction
Property rights to the physical object belong to the UC Regents. Literary rights, including copyright, are retained by the
creators and their heirs. It is the responsibility of the researcher to determine who holds the copyright and pursue the copyright
owner or his or her heir for permission to publish where The UC Regents do not hold the copyright.
Provenance/Source of Acquisition
Peggy Hamilton Adams, bequest, 1984.
Processed by Charlotte Payne, Lilace Hatayama and Dydia DeLyser, February 1989.
[Identification of item], Peggy Hamilton Adams papers (Collection Number 1373). UCLA Library Special Collections, Charles
E. Young Research Library, UCLA.
Born Mae Bedloe Armstrong, Hamilton began work as a costume designer; at Triangle film company, she designed for such stars
as Mr. Julian Eltinge and Gloria Swanson; she worked at the
Los Angeles Times as editor of its rotogravure fashion page (1921-34); known as Hollywood's dictator of fashions, she featured such celebrities
as Gloria Swanson, Myrna Loy, Norma Shearer, Delores Del Rio, Joan Crawford, Betty Davis, and Greta Garbo posed in gowns by
designers such as Adrian, Travis Banton, and Howard Greer; Hamilton promoted Los Angeles as the Paris of America in many fashion
shows, including the first fasion show in an airplane (1928); she was appointed official hostess of Los Angeles County by
then Supervisor Frank L. Shaw (1931) and was named Queen of Olympias of the Mythical Kindom of Olympia in an effort to publicize
the 1932 Olympic Games; she hosted local radio programs (1929-33) dealing with fashion concerns of the modern woman.
Scope and Content
Collection consists of materials related to Hamilton's career as designer, fashion editor, and socialite. Includes paste-ups,
scrapbooks, photographs, various issues of the
Los Angeles Times fashion page, clippings, printed ads, radio scripts, and ephemera.
The following terms have been used to index the description of this collection in the library's online public access catalog.
Adams, Peggy Hamilton--Archives.
Fashion editors--Archival resources.
Socialites--California--Los Angeles--Archival resources.
Genres and Forms of Material
Beckman Fur Advertisements
Paste-ups and printed ads, 1930-1931.
Los Angeles Times Fashion Page
Paste-ups, 1924, 1925 and 1927.
Paste-ups, 1928, 1930 and 1933.
Various Issues, 1932-1933.
Various Issues, January-June 1933 and July-December 1931.
Issues, January-July 1925.
Paste-ups (boards), 1925.
Paste-ups (boards), July 1924.
Los Angeles Times Fashion
Scrapbooks, copy of celebrities, 1932.
Fancy and Period Costumes
Scrapbook no.23, also hostess book no.2.
Honeymoon Trip to East Coast
Scrapbook, diary, 1910-1911.
San Francisco Automobile Show, Fashion Pageant
Scrapbook--Radio scripts, primarily KHJ.
Miscellaneous newspapers and news clippings.
Drawings and photographs.
Key to city of San Francisco, January 27, 1931.
PH's First Annual Biltmore Fashion Pageant
Boxes 37, 38
News clippings, printed papers, etc.
Boxes 41 -43
Photographs, news clippings, etc.
Scrapbook, ca. 1922-1924.
Talkback records (for sending messages via records) - 3 boxes.
Magazines, news clippings.
Scrapbook, magazines, letters, envelope of damaged photographs.
Photographs, clippings and memorabilia, 1932.
Boxes 61, 63 - 66, 68, 77, 79-81, 84-88, 91-92, 97-115
Boxes 62, 67, 69-75, 78, 82-83, 90, 98,
Photographs and Miscellaneous, n.d.
Radio scripts and Peggy mine sheet music, n.d.
Radio scripts and film magazines, n.d.