The Golden State Mutual Life Insurance Company was founded in 1925 in Los Angeles by former Texas insurance agent William
Nickerson Junior and two partners. The company specialized in selling insurance to a lower income market often ignored by
major insurers. The collection consists of correspondence, documents, financial records, clippings, magazines, photographs,
slides, company records, employee biographies, reports, reel-to-reel tapes, and memorabilia relating to the Golden State Mutual
Life Insurance Company of Los Angeles.
The Golden State Mutual Life Insurance Company was founded in 1925 on Central Avenue in Los Angeles by former Texas insurance
agent William Nickerson Junior and two partners; in 1945, Norman O. Houston succeeded Nickerson as company president, continuing
the specialization of selling insurance to a lower income market often ignored by major insurers; three years after Ivan J.
Houston became company chairman in 1980, Golden State handled $4 .3 billion worth of insurance, employed 196 salaried workers,
and owned a five-story headquarters building on Western Avenue and Adams Boulevard, with several branch offices across the
49 boxes (24.5 linear ft.)
3 oversize boxes
Property rights to the physical object belong to the UCLA Library, Department of Special Collections. Literary rights, including
copyright, are retained by the creators and their heirs. It is the responsibility of the researcher to determine who holds
the copyright and pursue the
copyright owner or his or her heir for permission to publish where The UC Regents do not hold the copyright.
Open for research. STORED OFF-SITE AT SRLF. Advance notice is required for access to the collection. Please contact UCLA Library
Special Collections for paging information.