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The Finding Aid of the Pepperdine University Office of Public Affairs Records 0065
0065  
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Collection Details
 
Table of contents What's This?
  • Conditions Governing Access
  • Conditions Governing Use
  • Preferred Citation
  • Immediate Source of Acquisition
  • Historical note
  • Scope and Content
  • Arrangement
  • Separated Materials
  • Processing Information note

  • Title: Pepperdine University Office of Public Affairs records
    Identifier/Call Number: 0065
    Contributing Institution: Pepperdine University. Special Collections and University Archives.
    Physical Description: 28.83 linear feet (23 boxes)
    Date (inclusive): 1946-2007
    Abstract: Materials in the collection come from various offices and departments on campus responsible for handling public relations and school publications at Pepperdine. Materials in the collection include subject and name files covering events, faculty and alumni; correspondence and interoffice memos; press releases for Pepperdine events and achievements; and newspaper clippings that focus on or mention Pepperdine.
    Location note: Pepperdine University. Special Collections and University Archives.
    Language of Materials: Materials are in English.

    Conditions Governing Access

    Advance notice required for access.

    Conditions Governing Use

    Permission to publish, quote, or reproduce must be secured from the repository and the copyright holder.

    Preferred Citation

    [Box/folder# or item name], Pepperdine University Office of Public Affairs records, Collection no. 0065, Special Collections and University Archives, University Libraries, Pepperdine University.

    Immediate Source of Acquisition

    Most material in the collection originated from University Archives files. In addition, some material was transferred from the Office of Public Information.

    Historical note

    The Publicity and Publications office began at Pepperdine College in the early years of the school's existence, in order to manage the college's public relations needs as well as publications produced by the college and various schools. In the early 1970s, as Pepperdine transitioned to become a university, Publicity and Publications transformed into the Office of Public Information in order to better handle the University's growing public relations needs. Activities of the department included publicizing events on campus, monitoring Pepperdine's presence in the media, and coordinating media requests for faculty speakers. Around 2000, the Office of Public Information was incorporated into the newly formed Public Affairs division of Pepperdine's administration, and was renamed Public Relations & News. In the 2000s, Public Relations & News was further made a part of the Integrated Marketing Communications division of Public Affairs, which also includes creative services, web and multimedia, and content development teams.

    Scope and Content

    The collection consists of materials created and compiled by Pepperdine's various offices and departments responsible for handling public relations over time. The collection includes subject files, correspondence, interoffice memorandums, press releases, newspaper clippings, and VHS tapes related to Pepperdine. The subject and individual name files in the collection contain programs, brochures, articles, photographs, memorandums, press releases, and other items related to specific people or events on campus. Materials in the collection range from 1946 to 2007.

    Arrangement

    The collection is arranged in the following three series: Series 1. Publicity and Publications; Series 2. Office of Public Information; and Series 3. Integrated Marketing Communications.

    Separated Materials

    Commencement programs were removed and integrated into the Pepperdine University Commencement records.

    Processing Information note

    The collection was arranged and described by Jessica Geiser and Jamie Henricks in December, 2012.

    Subjects and Indexing Terms

    Pepperdine College. Publicity and Publications.
    Pepperdine College.
    Pepperdine University. Integrated Marketing Communications.
    Pepperdine University. Office of Public Information.
    Pepperdine University.
    Advertisements
    Articles
    Brochures
    Christian education
    Clippings
    Fliers (Printed matter)
    Memorandums
    Photographs
    Press releases
    Programs
    Public relations
    Scholarships--California
    Speeches, addresses, etc., American--20th century
    Universities and colleges--California--History
    Videocassettes