Guide to the Truman C. Kuehn White Rock Advertisement Collection, 1907, 1962

Special Collections & Archives

Oviatt Library

California State University, Northridge
18111 Nordhoff St.
Northridge, CA 91330
URL: http://library.csun.edu/SCA
Email: oviattsca@csun.edu
Phone: (818) 677-2832
Fax: (818) 677-2589
© Copyright 2013 Special Collections & Archives. All rights reserved.


Overview of the Collection

Collection Title: Truman C. Kuehn White Rock Advertisement Collection
Dates: 1907, 1962
Identification: SC/TKWR
Creator: Kuehn, Truman C.
Physical Description: 0.20 linear feet
Language of Materials: English
Repository: Special Collections
Abstract: The Truman C. Kuehn White Rock Advertisement Collection consists of an original color advertisement for White Rock Mineral Water produced in 1907 and published in Puck, and correspondence between Kuehn, the Los Angeles Times and the Coca Cola Bottling Company of Los Angeles regarding the advertisement.

Access Terms

This Collection is indexed under the following controlled access subject terms.

Genre/Form of Material:

Ephemera
Paper records

Administrative Information

Processing Information:

Jessica Geiser, 2013

Conditions Governing Use:

Copyright for unpublished materials authored or otherwise produced by the creator(s) of this collection has not been transferred to California State University, Northridge. Copyright status for other materials is unknown. Transmission or reproduction of materials protected by U.S. Copyright Law (Title 17, U.S.C.) beyond that allowed by fair use requires the written permission of the copyright owners. Works not in the public domain cannot be commercially exploited without permission of the copyright owners. Responsibility for any use rests exclusively with the user.

Conditions Governing Access:

The collection is open for research use.

Preferred Citation:

[Identification of item], [date], Truman C. Kuehn White Rock Advertisement Collection , Special Collections and Archives, Oviatt Library, California State University, Northridge.

Scope and Contents

The Truman C. Kuehn White Rock Advertisement Collection consists of an original color advertisement for White Rock Mineral Water produced in 1907 and published in Puck, depicting the Greek character Psyche looking into a pool of water. The collection also contains correspondence between Kuehn, the Los Angeles Times, and the President of the Coca Cola Bottling Company of Los Angeles regarding the advertisement.

Collection Contents

Box 1, Item 1

White Rock, The Champagne of Waters - Color Advertisement Published in Puck, 1907

Box 1, Item 2

Letter from C.V. Rose, General Advertising at the Los Angeles Times to Truman C. Kuehn regarding the White Rock Bottling Company; On Verso - Letter from Truman C. Kuehn to A.D. McDonald Regarding White Rock Advertisement, August 1962

Box 1, Item 3

Letter from A.D. McDonald, President of the Coca Cola Bottling Company of Los Angeles to Truman C. Kuehn regarding White Rock Advertisement, 1962 August 30